/* ============================================================
   URN Homepage — "one idea per screen" layout (2026-09-18)
   ------------------------------------------------------------
   Apple-store principles applied to a research-services site:
   one promise per section, two actions max, prices in the open,
   buying policies (free call, pay in parts, fair refunds) up front.
   Mobile-first; every rule is scoped under .uh so it cannot leak
   into other pages that share style.css.
   ============================================================ */

.uh {
    --uh-ink: #083d44;
    --uh-ink-soft: #4a6a70;
    --uh-bg: #ffffff;
    --uh-alt: #f5f5f2;
    --uh-tile: #eef0ea;
    --uh-line: rgba(8, 61, 68, 0.12);
    --uh-blue: #00629F;
    --uh-blue-dark: #004d7a;
    --uh-link: #0060a8;
    --uh-orange: #EC7E31;
    --uh-wa: #1a9e4b;
    --uh-radius: 22px;
    --uh-radius-sm: 14px;
    --uh-gutter: 16px;
    --uh-section: clamp(56px, 8vw, 112px);
    --uh-display: 'Funnel Display', 'Inter', system-ui, -apple-system, 'Segoe UI', sans-serif;
    --uh-body: 'Inter', system-ui, -apple-system, 'Segoe UI', sans-serif;
    --uh-ease: cubic-bezier(0.16, 1, 0.3, 1);

    color: var(--uh-ink);
    font-family: var(--uh-body);
    background: var(--uh-bg);
    overflow-x: clip;
}

.uh *, .uh *::before, .uh *::after { box-sizing: border-box; }

.uh-wrap {
    width: 100%;
    max-width: 1120px;
    margin: 0 auto;
    padding: 0 var(--uh-gutter);
}

.uh-sec { padding: var(--uh-section) 0; }
.uh-sec--alt { background: var(--uh-alt); }

.uh-eyebrow {
    display: inline-block;
    font-size: 13px;
    font-weight: 700;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    color: var(--uh-orange);
    margin: 0 0 12px;
}

.uh-h2 {
    font-family: var(--uh-display);
    font-weight: 700;
    font-size: clamp(30px, 5.4vw, 52px);
    line-height: 1.06;
    letter-spacing: -0.02em;
    margin: 0 0 14px;
    color: var(--uh-ink);
}

.uh-lede {
    font-size: clamp(17px, 2.1vw, 21px);
    line-height: 1.5;
    color: var(--uh-ink-soft);
    margin: 0 0 8px;
    max-width: 680px;
}

.uh-head { text-align: center; margin: 0 auto 40px; max-width: 760px; }
.uh-head .uh-lede { margin-left: auto; margin-right: auto; }

/* ---------- Buttons & links ---------- */
.uh-btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    gap: 8px;
    min-height: 48px;
    padding: 12px 24px;
    border-radius: 999px;
    font-size: 17px;
    font-weight: 600;
    line-height: 1.2;
    text-decoration: none;
    border: 1.5px solid transparent;
    transition: background-color 0.2s, color 0.2s, border-color 0.2s, transform 0.2s var(--uh-ease);
    cursor: pointer;
}
.uh-btn:active { transform: scale(0.98); }
.uh-btn:focus-visible, .uh-link:focus-visible, .uh-tile a:focus-visible {
    outline: 3px solid var(--uh-orange);
    outline-offset: 3px;
}
.uh-btn--primary { background: var(--uh-blue); color: #fff; }
.uh-btn--primary:hover { background: var(--uh-blue-dark); color: #fff; }
.uh-btn--ghost { background: transparent; color: var(--uh-ink); border-color: var(--uh-line); }
.uh-btn--ghost:hover { border-color: var(--uh-ink); color: var(--uh-ink); }
.uh-btn--wa { background: transparent; color: var(--uh-wa); border-color: rgba(26, 158, 75, 0.35); }
.uh-btn--wa:hover { background: rgba(26, 158, 75, 0.08); color: var(--uh-wa); }
.uh-btn--light { background: #fff; color: var(--uh-ink); }
.uh-btn--light:hover { background: #eaf4fb; color: var(--uh-ink); }

.uh-link {
    color: var(--uh-link);
    font-weight: 600;
    text-decoration: none;
    font-size: 17px;
    white-space: nowrap;
}
.uh-link::after { content: " \203A"; }
.uh-link:hover { text-decoration: underline; color: var(--uh-link); }

.uh-actions {
    display: flex;
    flex-direction: column;
    gap: 12px;
    align-items: stretch;
}
.uh-links { display: flex; flex-wrap: wrap; gap: 8px 24px; }

@media (min-width: 560px) {
    .uh-actions { flex-direction: row; flex-wrap: wrap; align-items: center; justify-content: center; }
}

/* ---------- 1. Hero ---------- */
.uh-hero {
    padding: clamp(40px, 7vw, 88px) 0 0;
    text-align: center;
    background:
        radial-gradient(1200px 500px at 50% -10%, #e6f2fa 0%, rgba(230, 242, 250, 0) 70%),
        var(--uh-bg);
}
.uh-hero h1 {
    font-family: var(--uh-display);
    font-weight: 800;
    font-size: clamp(38px, 8.4vw, 80px);
    line-height: 1.02;
    letter-spacing: -0.03em;
    margin: 0 auto 18px;
    max-width: 900px;
    color: var(--uh-ink);
}
.uh-hero h1 em {
    font-style: normal;
    color: var(--uh-blue);
}
.uh-hero .uh-lede { margin: 0 auto 28px; }
.uh-hero-note {
    margin: 18px auto 0;
    font-size: 14px;
    color: var(--uh-ink-soft);
    display: flex;
    flex-wrap: wrap;
    justify-content: center;
    gap: 6px 18px;
}
.uh-hero-note span::before {
    content: "";
    display: inline-block;
    width: 6px;
    height: 6px;
    border-radius: 50%;
    background: var(--uh-wa);
    margin-right: 8px;
    vertical-align: middle;
}

/* Product "window": a real deliverable, shown the way Apple shows a device */
.uh-window {
    margin: clamp(36px, 6vw, 64px) auto 0;
    max-width: 920px;
    background: #fff;
    border: 1px solid var(--uh-line);
    border-bottom: 0;
    border-radius: var(--uh-radius) var(--uh-radius) 0 0;
    box-shadow: 0 -2px 60px rgba(8, 61, 68, 0.10);
    overflow: hidden;
    text-align: left;
}
.uh-window-bar {
    display: flex;
    align-items: center;
    gap: 6px;
    padding: 10px 14px;
    border-bottom: 1px solid var(--uh-line);
    background: #fafaf8;
    font-size: 12px;
    color: var(--uh-ink-soft);
}
.uh-window-bar i { width: 10px; height: 10px; border-radius: 50%; background: #e3e5df; display: inline-block; }
.uh-window-bar b { font-weight: 500; margin-left: 8px; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.uh-window-body {
    display: grid;
    grid-template-columns: 1fr;
    gap: 0;
}
.uh-plot { padding: 18px 14px 8px; }
.uh-plot svg { display: block; width: 100%; height: auto; }
.uh-plot-title { font-size: 13px; font-weight: 700; margin: 0 0 6px; }
.uh-checks {
    border-top: 1px solid var(--uh-line);
    padding: 16px;
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 10px 14px;
    font-size: 13px;
    background: #fbfcfa;
}
.uh-checks div { display: flex; gap: 8px; align-items: flex-start; line-height: 1.35; }
.uh-checks div::before {
    content: "\2713";
    flex: 0 0 18px;
    height: 18px;
    border-radius: 50%;
    background: #e3f4ea;
    color: var(--uh-wa);
    font-size: 11px;
    font-weight: 800;
    display: inline-flex;
    align-items: center;
    justify-content: center;
}
@media (min-width: 820px) {
    .uh-window-body { grid-template-columns: 1.6fr 1fr; }
    .uh-checks { border-top: 0; border-left: 1px solid var(--uh-line); grid-template-columns: 1fr; align-content: center; padding: 24px; font-size: 14px; }
    .uh-plot { padding: 24px 22px 12px; }
}

/* ---------- 2. Proof strip ---------- */
.uh-proof {
    border-top: 1px solid var(--uh-line);
    border-bottom: 1px solid var(--uh-line);
    background: #fff;
}
.uh-proof-grid {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 0;
}
.uh-proof-item {
    padding: 22px 8px;
    text-align: center;
}
.uh-proof-item strong {
    display: block;
    font-family: var(--uh-display);
    font-size: clamp(24px, 4vw, 34px);
    font-weight: 700;
    letter-spacing: -0.02em;
    line-height: 1.1;
}
.uh-proof-item span { font-size: 13px; color: var(--uh-ink-soft); }
@media (min-width: 760px) {
    .uh-proof-grid { grid-template-columns: repeat(4, 1fr); }
    .uh-proof-item + .uh-proof-item { border-left: 1px solid var(--uh-line); }
}

/* ---------- 3. Service tiles ---------- */
.uh-tiles {
    display: grid;
    grid-template-columns: 1fr;
    gap: 14px;
}
.uh-tile {
    position: relative;
    background: var(--uh-bg);
    border-radius: var(--uh-radius);
    padding: 28px 24px 26px;
    display: flex;
    flex-direction: column;
    min-height: 240px;
    border: 1px solid var(--uh-line);
    transition: transform 0.35s var(--uh-ease), box-shadow 0.35s var(--uh-ease);
}
.uh-tile:hover { transform: translateY(-3px); box-shadow: 0 18px 40px rgba(8, 61, 68, 0.10); }
.uh-tile--feature {
    background: var(--uh-ink);
    color: #fcfcf8;
    border-color: var(--uh-ink);
}
/* doubled class so these beat the generic .uh-tile h3 / p rules declared below */
.uh-tile.uh-tile--feature h3, .uh-tile.uh-tile--feature .uh-tile-kicker { color: #fcfcf8; }
.uh-tile.uh-tile--feature p { color: rgba(252, 252, 248, 0.82); }
.uh-tile.uh-tile--feature .uh-link { color: #8fd0ff; }
.uh-tile-kicker {
    font-size: 12px;
    font-weight: 700;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    color: var(--uh-ink-soft);
    margin: 0 0 10px;
}
.uh-tile h3 {
    font-family: var(--uh-display);
    font-size: clamp(24px, 3vw, 30px);
    font-weight: 700;
    letter-spacing: -0.015em;
    line-height: 1.1;
    margin: 0 0 10px;
    color: var(--uh-ink);
}
.uh-tile p { font-size: 16px; line-height: 1.5; color: var(--uh-ink-soft); margin: 0 0 18px; }
.uh-tile .uh-links { margin-top: auto; }
@media (min-width: 700px) {
    .uh-tiles { grid-template-columns: repeat(2, 1fr); }
    .uh-tile--feature { grid-column: span 2; min-height: 280px; justify-content: flex-end; }
    .uh-tile--feature h3 { font-size: clamp(30px, 4vw, 44px); max-width: 620px; }
    .uh-tile--feature p { max-width: 560px; font-size: 18px; }
}
@media (min-width: 1000px) {
    .uh-tiles { grid-template-columns: repeat(3, 1fr); }
    .uh-tile--feature { grid-column: span 3; }
}

/* ---------- 4. Price ladder ---------- */
.uh-ladder {
    display: grid;
    grid-template-columns: 1fr;
    gap: 14px;
}
.uh-step {
    background: #fff;
    border-radius: var(--uh-radius);
    padding: 28px 24px;
    text-align: center;
    display: flex;
    flex-direction: column;
    align-items: center;
    border: 1px solid var(--uh-line);
}
.uh-step--pick { border: 2px solid var(--uh-blue); }
.uh-step-tag {
    font-size: 12px;
    font-weight: 700;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    color: var(--uh-orange);
    min-height: 16px;
    margin-bottom: 8px;
}
.uh-step h3 { font-family: var(--uh-display); font-size: 22px; font-weight: 700; margin: 0 0 6px; color: var(--uh-ink); }
.uh-price {
    font-family: var(--uh-display);
    font-size: 44px;
    font-weight: 800;
    letter-spacing: -0.03em;
    line-height: 1;
    margin: 10px 0 4px;
}
.uh-price small { font-size: 16px; font-weight: 600; color: var(--uh-ink-soft); letter-spacing: 0; }
.uh-step p { font-size: 15px; line-height: 1.5; color: var(--uh-ink-soft); margin: 10px 0 20px; max-width: 300px; }
.uh-step .uh-btn { margin-top: auto; width: 100%; max-width: 280px; }
.uh-ladder-note {
    text-align: center;
    font-size: 15px;
    color: var(--uh-ink-soft);
    max-width: 720px;
    margin: 28px auto 0;
    line-height: 1.55;
}
@media (min-width: 860px) {
    .uh-ladder { grid-template-columns: repeat(3, 1fr); }
}

/* ---------- 5. Buying promises — an editorial list, not a card grid ---------- */
.uh-promises {
    display: grid;
    grid-template-columns: 1fr;
    gap: 0 40px;
    counter-reset: none;
}
.uh-promise {
    padding: 22px 0 24px;
    border-top: 1px solid var(--uh-line);
    display: grid;
    grid-template-columns: 28px 1fr;
    column-gap: 14px;
    align-items: start;
}
.uh-promise i {
    grid-row: span 2;
    font-size: 18px;
    color: var(--uh-blue);
    padding-top: 3px;
}
.uh-promise h3 { font-size: 19px; font-weight: 700; margin: 0 0 6px; color: var(--uh-ink); font-family: var(--uh-body); text-wrap: balance; }
.uh-promise p { font-size: 16px; line-height: 1.55; color: var(--uh-ink-soft); margin: 0; text-wrap: pretty; }
.uh-promise .uh-link { font-size: 16px; }
@media (min-width: 640px) { .uh-promises { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 1000px) { .uh-promises { grid-template-columns: repeat(3, 1fr); } }

/* ---------- 6. Mentor ---------- */
.uh-mentor {
    display: grid;
    grid-template-columns: 1fr;
    gap: 28px;
    align-items: center;
}
.uh-mentor-photo {
    border-radius: var(--uh-radius);
    overflow: hidden;
    background: #1f2a2c;
    aspect-ratio: 720 / 626;
    max-width: 520px;
    width: 100%;
    margin: 0 auto;
}
.uh-mentor-photo img { width: 100%; height: 100%; object-fit: cover; display: block; }
.uh-creds { list-style: none; padding: 0; margin: 18px 0 22px; display: grid; gap: 10px; }
.uh-creds li { display: flex; gap: 10px; font-size: 16px; line-height: 1.45; }
.uh-creds li::before { content: "\2713"; color: var(--uh-wa); font-weight: 800; flex: 0 0 auto; }
.uh-pubs { border-top: 1px solid var(--uh-line); margin-top: 8px; padding-top: 16px; }
.uh-pubs h3 { font-size: 13px; font-weight: 700; letter-spacing: 0.06em; text-transform: uppercase; color: var(--uh-ink-soft); margin: 0 0 10px; font-family: var(--uh-body); }
.uh-pubs a {
    display: block;
    padding: 10px 0;
    border-bottom: 1px solid var(--uh-line);
    color: var(--uh-ink);
    text-decoration: none;
    font-size: 15px;
    line-height: 1.4;
}
.uh-pubs a:hover { color: var(--uh-link); }
.uh-pubs a small { display: block; color: var(--uh-ink-soft); font-size: 13px; margin-top: 2px; }
@media (min-width: 900px) {
    .uh-mentor { grid-template-columns: 5fr 6fr; gap: 56px; }
}

/* ---------- 7. Workshops (proof in photos) ---------- */
.uh-gallery {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 10px;
}
.uh-gallery figure { margin: 0; position: relative; border-radius: var(--uh-radius-sm); overflow: hidden; background: var(--uh-tile); }
.uh-gallery img { width: 100%; height: 100%; object-fit: cover; display: block; aspect-ratio: 4 / 3; }
.uh-gallery figure:first-child { grid-column: span 2; }
.uh-gallery figure:first-child img { aspect-ratio: 16 / 10; }
.uh-gallery figure:nth-child(4) { grid-column: span 2; }
.uh-gallery figure:nth-child(4) img { aspect-ratio: 16 / 9; }
.uh-gallery figcaption {
    position: absolute;
    left: 0; right: 0; bottom: 0;
    padding: 28px 12px 10px;
    font-size: 13px;
    font-weight: 600;
    color: #fff;
    background: linear-gradient(transparent, rgba(0, 0, 0, 0.6));
}
@media (min-width: 900px) {
    .uh-gallery { grid-template-columns: 2fr 1fr 1fr; grid-template-rows: auto auto; }
    .uh-gallery figure:first-child { grid-column: 1; grid-row: span 2; }
    .uh-gallery figure:first-child img { aspect-ratio: auto; height: 100%; }
    .uh-gallery figure:nth-child(4) { grid-column: span 2; }
    .uh-gallery figure:nth-child(4) img { aspect-ratio: 21 / 9; }
}
.uh-center-actions { display: flex; justify-content: center; margin-top: 28px; }

/* ---------- 8. How it works ---------- */
.uh-steps {
    list-style: none;
    padding: 0;
    margin: 0;
    display: grid;
    grid-template-columns: 1fr;
    gap: 0;
    counter-reset: uhstep;
}
.uh-steps li {
    counter-increment: uhstep;
    padding: 22px 0 22px 60px;
    position: relative;
    border-top: 1px solid var(--uh-line);
}
.uh-steps li::before {
    content: counter(uhstep);
    position: absolute;
    left: 0;
    top: 20px;
    width: 42px;
    height: 42px;
    border-radius: 50%;
    background: var(--uh-ink);
    color: #fff;
    font-family: var(--uh-display);
    font-weight: 700;
    font-size: 18px;
    display: flex;
    align-items: center;
    justify-content: center;
}
.uh-steps h3 { font-size: 19px; font-weight: 700; margin: 0 0 4px; font-family: var(--uh-body); color: var(--uh-ink); }
.uh-steps p { font-size: 15.5px; line-height: 1.5; color: var(--uh-ink-soft); margin: 0; }
@media (min-width: 900px) {
    .uh-steps { grid-template-columns: repeat(4, 1fr); gap: 28px; }
    .uh-steps li { padding: 70px 0 0; border-top: 0; }
    .uh-steps li::before { top: 0; }
}
.uh-honest {
    margin: 40px auto 0;
    max-width: 760px;
    text-align: center;
    font-size: 15px;
    line-height: 1.6;
    color: var(--uh-ink-soft);
    padding: 18px 20px;
    border-radius: var(--uh-radius-sm);
    background: #fff;
    border: 1px solid var(--uh-line);
}
.uh-honest strong { color: var(--uh-ink); }

/* ---------- 9. Final CTA + short form ---------- */
.uh-final {
    background: var(--uh-ink);
    color: #fcfcf8;
}
.uh-final .uh-h2 { color: #fcfcf8; }
.uh-final .uh-lede { color: rgba(252, 252, 248, 0.78); }
.uh-final-grid {
    display: grid;
    grid-template-columns: 1fr;
    gap: 32px;
    align-items: start;
}
.uh-final .uh-actions { justify-content: flex-start; margin-top: 24px; }
.uh-final .uh-btn--wa { color: #7ee2a1; border-color: rgba(126, 226, 161, 0.4); }
.uh-final .uh-btn--wa:hover { background: rgba(126, 226, 161, 0.1); }
.uh-contact-list { list-style: none; padding: 0; margin: 26px 0 0; display: grid; gap: 10px; font-size: 15px; color: rgba(252, 252, 248, 0.8); }
.uh-contact-list a { color: #fcfcf8; text-decoration: none; font-weight: 600; }
.uh-contact-list a:hover { text-decoration: underline; }
.uh-contact-list i { width: 20px; color: #8fd0ff; margin-right: 6px; }

.uh-form {
    background: #fff;
    color: var(--uh-ink);
    border-radius: var(--uh-radius);
    padding: 24px 20px;
}
.uh-form h3 { font-family: var(--uh-display); font-size: 24px; font-weight: 700; margin: 0 0 4px; color: var(--uh-ink); }
.uh-form > p { font-size: 14.5px; color: var(--uh-ink-soft); margin: 0 0 18px; }
.uh-field { margin-bottom: 14px; }
.uh-field label { display: block; font-size: 14px; font-weight: 600; margin-bottom: 6px; color: var(--uh-ink); }
.uh-field input, .uh-field select, .uh-field textarea {
    width: 100%;
    font: inherit;
    font-size: 16px; /* 16px prevents iOS zoom-on-focus */
    padding: 12px 14px;
    border-radius: 12px;
    border: 1.5px solid #d6dbd6;
    background: #fff;
    color: var(--uh-ink);
    transition: border-color 0.2s, box-shadow 0.2s;
}
.uh-field input:focus, .uh-field select:focus, .uh-field textarea:focus {
    outline: none;
    border-color: var(--uh-blue);
    box-shadow: 0 0 0 3px rgba(0, 98, 159, 0.15);
}
.uh-field-row { display: grid; grid-template-columns: 1fr; gap: 0 12px; }
.uh-form .uh-btn { width: 100%; }
.uh-form-fine { font-size: 13px; color: var(--uh-ink-soft); text-align: center; margin: 10px 0 0; }
.uh-form .alert { font-size: 14.5px; border-radius: 12px; }
@media (min-width: 560px) { .uh-field-row { grid-template-columns: 1fr 1fr; } }
@media (min-width: 900px) {
    .uh-final-grid { grid-template-columns: 1fr 1fr; gap: 56px; }
    .uh-form { padding: 32px 28px; }
}

/* ---------- 10. Explore directory ---------- */
.uh-explore {
    display: grid;
    grid-template-columns: 1fr;
    gap: 28px 24px;
}
.uh-explore h3 {
    font-size: 13px;
    font-weight: 700;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    color: var(--uh-ink-soft);
    margin: 0 0 10px;
    font-family: var(--uh-body);
}
.uh-explore ul { list-style: none; padding: 0; margin: 0; display: grid; gap: 2px; }
.uh-explore a {
    display: block;
    padding: 8px 0;
    color: var(--uh-ink);
    text-decoration: none;
    font-size: 15.5px;
    line-height: 1.35;
}
.uh-explore a:hover { color: var(--uh-link); }
.uh-explore a small { color: var(--uh-ink-soft); font-size: 13px; }
@media (min-width: 600px) { .uh-explore { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 960px) { .uh-explore { grid-template-columns: repeat(4, 1fr); } }

/* ---------- Mobile sticky action bar (thumb-reach CTA) ---------- */
.uh-mbar {
    position: fixed;
    left: 0; right: 0; bottom: 0;
    z-index: 1030;
    display: flex;
    gap: 10px;
    padding: 10px var(--uh-gutter) calc(10px + env(safe-area-inset-bottom));
    background: rgba(255, 255, 255, 0.94);
    backdrop-filter: saturate(180%) blur(16px);
    -webkit-backdrop-filter: saturate(180%) blur(16px);
    border-top: 1px solid var(--uh-line);
    transform: translateY(110%);
    transition: transform 0.35s var(--uh-ease);
}
.uh-mbar.is-on { transform: translateY(0); }
.uh-mbar .uh-btn { flex: 1; min-height: 46px; padding: 10px 12px; font-size: 16px; }
.uh-mbar .uh-btn--wa { flex: 0 0 auto; background: var(--uh-wa); color: #fff; border-color: var(--uh-wa); }
@media (min-width: 900px) { .uh-mbar { display: none; } }
/* keep the site's floating WhatsApp / chatbot bubbles clear of the bar */
/* the bar already carries a WhatsApp button, so the floating one steps aside on phones */
@media (max-width: 899.98px) { body.uh-mbar-on .whatsapp-float { opacity: 0; pointer-events: none; } }
body.uh-mbar-on .whatsapp-float,
body.uh-mbar-on #ariWidget,
body.uh-mbar-on #backToTop { bottom: 84px; transition: bottom 0.35s var(--uh-ease, ease); }
@media (min-width: 900px) {
    body.uh-mbar-on .whatsapp-float, body.uh-mbar-on #ariWidget, body.uh-mbar-on #backToTop { bottom: revert; }
}

/* ---------- Reveal-on-scroll (progressive: content is visible without JS) ---------- */
.uh-js .uh-reveal { opacity: 0; transform: translateY(18px); transition: opacity 0.7s var(--uh-ease), transform 0.7s var(--uh-ease); }
.uh-js .uh-reveal.is-in { opacity: 1; transform: none; }

@media (prefers-reduced-motion: reduce) {
    .uh-js .uh-reveal { opacity: 1; transform: none; transition: none; }
    .uh-tile, .uh-btn, .uh-mbar { transition: none; }
    .uh-tile:hover { transform: none; }
}

/* Anchor targets sit below the sticky site navbar */
.uh [id] { scroll-margin-top: 84px; }

/* The homepage has its own mobile action bar, so the site-wide "Free Kit" strip and
   pulsing float button (seo-lead-popup.php) would stack a third and fourth overlay on it. */
body:has(.uh-mbar) #urnStickyBar,
body:has(.uh-mbar) #urnFloatBtn { display: none !important; }


/* ============================================================
   Design-review pass (2026-09-18)
   ============================================================ */

/* Orange label text failed contrast (#EC7E31 on white ≈ 2.9:1). Darker shade ≈ 4.9:1. */
.uh { --uh-orange-text: #b4560f; }
.uh-eyebrow { color: var(--uh-orange-text); }
.uh-step-tag { color: var(--uh-orange-text); }

/* Headings break on balanced lines; body copy avoids orphans; no mid-word hyphen breaks. */
.uh h1, .uh h2, .uh h3 { text-wrap: balance; hyphens: manual; }
.uh-lede, .uh-tile p, .uh-step p, .uh-steps p, .uh-honest { text-wrap: pretty; }

/* Section heads: left-aligned from tablet up so the page reads down one edge
   instead of re-centring every block. Hero and pricing cards stay centred. */
@media (min-width: 900px) {
    .uh-head { text-align: left; margin-left: 0; max-width: 820px; }
    .uh-head .uh-lede { margin-left: 0; }
    .uh-honest { text-align: left; margin-left: 0; }
}
.uh-head { margin-bottom: clamp(28px, 4vw, 48px); }

/* Service tiles: 30px titles wrapped to 3 lines in the 3-up grid. */
.uh-tile h3 { font-size: clamp(22px, 2.2vw, 25px); line-height: 1.15; }
.uh-tile-copy { display: flex; flex-direction: column; flex: 1; }
.uh-tile-copy .uh-links { margin-top: auto; }

/* Feature tile: copy left, a real PRISMA flow right (the empty half is gone). */
.uh-flow { list-style: none; margin: 26px 0 0; padding: 0; display: grid; gap: 12px; }
.uh-flow li { position: relative; font-size: 14px; color: rgba(252, 252, 248, 0.86); }
.uh-flow li span { display: block; margin-bottom: 6px; }
.uh-flow li b {
    position: absolute; right: 0; top: 0;
    font-family: var(--uh-display); font-weight: 700; color: #fcfcf8;
    font-variant-numeric: tabular-nums;
}
.uh-flow li::after {
    content: ""; display: block; height: 8px; border-radius: 4px;
    width: var(--w); min-width: 10px;
    background: linear-gradient(90deg, #8fd0ff, #5fb4ea);
}
.uh-flow li:last-child::after { background: var(--uh-orange); }
@media (min-width: 700px) {
    .uh-tile.uh-tile--feature { flex-direction: row; align-items: center; gap: 48px; justify-content: space-between; }
    .uh-tile--feature .uh-tile-copy { flex: 1 1 55%; }
    .uh-tile--feature .uh-flow { flex: 1 1 38%; margin: 0; }
    .uh-tile.uh-tile--feature h3 { font-size: clamp(30px, 3.4vw, 42px); }
}

/* Text links: 44px tall touch targets without changing how they look. */
.uh-links .uh-link { display: inline-flex; align-items: center; min-height: 44px; }
.uh-links { gap: 0 24px; }
.uh-explore a { padding: 11px 0; }
.uh-pubs a { padding: 12px 0; }

/* Secondary text at least 16px. */
.uh-steps p, .uh-pubs a { font-size: 16px; }

/* FAQ comes from the shared seo-faq.php component; restyle it here so it matches
   this page (it had a cream band, a pill label, an electric-blue link and number chips). */
.uh .urn-faq-section { background: var(--uh-alt); padding: var(--uh-section) 0; font-family: var(--uh-body); }
.uh section.urn-faq-section .container { max-width: 1120px; padding: 0 var(--uh-gutter); }
.uh .urn-faq-section .urn-faq-header { text-align: left; margin: 0 0 clamp(28px, 4vw, 48px); max-width: 820px; }
.uh .urn-faq-section .urn-faq-eyebrow { display: none; }
.uh section.urn-faq-section h2 {
    font-family: var(--uh-display); font-weight: 700; letter-spacing: -0.02em;
    font-size: clamp(30px, 5.4vw, 52px); line-height: 1.06; margin: 0 0 14px; color: var(--uh-ink);
}
.uh .urn-faq-section .urn-faq-subtitle { font-size: clamp(17px, 2.1vw, 21px); line-height: 1.5; color: var(--uh-ink-soft); margin: 0; }
.uh .urn-faq-section .urn-faq-subtitle a { color: var(--uh-link) !important; text-decoration: none !important; font-weight: 600; }
.uh .urn-faq-section .urn-faq-subtitle a:hover { text-decoration: underline !important; }
.uh .urn-faq-section .urn-faq-list { max-width: 860px; margin: 0; padding: 0; list-style: none; }
.uh .urn-faq-section .urn-faq-item { background: transparent; border: 0; border-top: 1px solid var(--uh-line); border-radius: 0; box-shadow: none; margin: 0; }
.uh .urn-faq-section .urn-faq-item:last-child { border-bottom: 1px solid var(--uh-line); }
.uh .urn-faq-section .urn-faq-num { display: none; }
.uh .urn-faq-section .urn-faq-summary {
    padding: 20px 0; min-height: 44px; font-family: var(--uh-body); font-size: 18px; color: var(--uh-ink);
    display: flex; align-items: center; justify-content: space-between; gap: 20px; cursor: pointer; list-style: none;
}
.uh .urn-faq-section .urn-faq-summary::-webkit-details-marker { display: none; }
.uh .urn-faq-section .urn-faq-summary h3 { flex: 1 1 auto; }
.uh .urn-faq-section .urn-faq-toggle { flex: 0 0 auto; margin-left: auto; }
.uh .urn-faq-section .urn-faq-summary h3 { font-weight: 600 !important; }
.uh .urn-faq-section .urn-faq-body { padding: 0 0 22px; font-size: 16px; line-height: 1.6; color: var(--uh-ink-soft); max-width: 720px; margin: 0; border: 0; }
@media (min-width: 900px) { .uh section.urn-faq-section .container { margin: 0 auto; } }
.uh-explore a { padding: 12px 0; }
.uh-contact-list a { display: inline-block; padding: 12px 0; }
.uh-contact-list { gap: 0; }

/* ---------- People: two profiles, the second mirrored on desktop ---------- */
.uh-person-name {
    font-family: var(--uh-display);
    font-weight: 700;
    font-size: clamp(28px, 4vw, 40px);
    line-height: 1.08;
    letter-spacing: -0.02em;
    margin: 0 0 12px;
    color: var(--uh-ink);
}
.uh-mentor + .uh-mentor { margin-top: clamp(48px, 7vw, 88px); padding-top: clamp(40px, 6vw, 72px); border-top: 1px solid var(--uh-line); }
.uh-mentor-photo--portrait { aspect-ratio: 4 / 5; max-width: 400px; background: #f1f2ee; border: 1px solid var(--uh-line); }
.uh-pubs h4 { font-size: 13px; font-weight: 700; letter-spacing: 0.06em; text-transform: uppercase; color: var(--uh-ink-soft); margin: 0 0 6px; font-family: var(--uh-body); }
@media (min-width: 900px) {
    .uh-mentor--flip { grid-template-columns: 6fr 4fr; }
    .uh-mentor--flip .uh-mentor-photo { order: 2; }
}

/* ---------- Hero plot v2: computed forest plot, full width (2026-09-18) ---------- */
figure.uh-window { padding: 0; }
.uh-window .uh-plot { padding: 12px 8px 4px; overflow-x: auto; -webkit-overflow-scrolling: touch; }
.uh-window .uh-plot svg { display: block; width: 100%; min-width: 640px; height: auto; }
.uh-plot-hint { display: block; margin: 0; padding: 0 16px 10px; font-size: 13px; color: var(--uh-ink-soft); text-align: right; }
.uh-window .uh-checks {
    border-top: 1px solid var(--uh-line);
    border-left: 0;
    padding: 16px;
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 10px 16px;
    font-size: 14px;
    background: #fbfcfa;
}
@media (min-width: 700px) {
    .uh-window .uh-plot { padding: 20px 20px 8px; }
    .uh-window .uh-plot svg { min-width: 0; }
    .uh-plot-hint { display: none; }
    .uh-window .uh-checks { grid-template-columns: repeat(3, 1fr); padding: 18px 24px; }
}

/* ---------- Deliverables gallery (real plot files) ---------- */
.uh-deliv { display: grid; grid-template-columns: 1fr; gap: 16px; }
.uh-deliv figure { margin: 0; display: flex; flex-direction: column; }
.uh-deliv-img {
    background: #fff;
    border: 1px solid var(--uh-line);
    border-radius: var(--uh-radius-sm);
    padding: 12px;
    aspect-ratio: 16 / 10;
    display: flex;
    align-items: center;
    justify-content: center;
    overflow: hidden;
}
.uh-deliv-img img { width: 100%; height: 100%; object-fit: contain; display: block; }
.uh-deliv figcaption { padding: 14px 2px 0; font-size: 16px; line-height: 1.5; color: var(--uh-ink-soft); }
.uh-deliv figcaption strong { display: block; color: var(--uh-ink); font-size: 17px; margin-bottom: 2px; }
@media (min-width: 900px) { .uh-deliv { grid-template-columns: repeat(3, 1fr); gap: 24px; } }

/* ---------- Trust + conversion additions (2026-09-18) ---------- */
.uh-host {
    display: inline-flex; align-items: center; gap: 12px;
    margin: 22px auto 0; padding: 8px 16px 8px 8px;
    background: #fff; border: 1px solid var(--uh-line); border-radius: 999px;
    text-align: left; max-width: 100%;
}
.uh-host-img { width: 44px; height: 44px; border-radius: 50%; object-fit: cover; object-position: 50% 20%; flex: 0 0 auto; background: #1f2a2c; }
.uh-host p { margin: 0; font-size: 15px; line-height: 1.35; color: var(--uh-ink); }
.uh-next-slot { display: block; font-size: 13.5px; font-weight: 600; color: var(--uh-wa); }
.uh-next-slot[hidden] { display: none; }

a.uh-proof-item { text-decoration: none; color: inherit; border-radius: 8px; transition: background-color .2s; }
a.uh-proof-item:hover { background: #f3f7f5; }
a.uh-proof-item:hover span { text-decoration: underline; }
a.uh-proof-item strong { color: var(--uh-ink); }

.uh-sec--tight { padding: clamp(40px, 6vw, 72px) 0; }
.uh-h2--sm { font-size: clamp(26px, 4vw, 38px); margin-bottom: 24px; }
.uh-who { display: grid; grid-template-columns: 1fr; gap: 12px; }
.uh-who-card {
    display: flex; flex-direction: column; gap: 6px;
    padding: 22px 22px 18px; border-radius: var(--uh-radius-sm);
    border: 1px solid var(--uh-line); background: #fff;
    text-decoration: none; color: var(--uh-ink-soft); font-size: 16px; line-height: 1.5;
    transition: border-color .2s, transform .3s var(--uh-ease), box-shadow .3s var(--uh-ease);
}
.uh-who-card:hover { border-color: var(--uh-ink); transform: translateY(-2px); box-shadow: 0 12px 28px rgba(8, 61, 68, .08); color: var(--uh-ink-soft); }
.uh-who-card:focus-visible { outline: 3px solid var(--uh-orange); outline-offset: 3px; }
.uh-who-label { font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--uh-orange-text, #b4560f); }
.uh-who-card strong { font-family: var(--uh-display); font-size: 22px; line-height: 1.2; color: var(--uh-ink); text-wrap: balance; }
.uh-who-card .uh-link { margin-top: auto; padding-top: 8px; }
@media (min-width: 820px) { .uh-who { grid-template-columns: repeat(3, 1fr); gap: 16px; } }
@media (prefers-reduced-motion: reduce) { .uh-who-card { transition: none; } .uh-who-card:hover { transform: none; } }

/* ---------- Starting prices (official 2026 chart) ---------- */
.uh-rates { max-width: 860px; margin: 40px auto 0; text-align: left; }
.uh-rates-title { font-family: var(--uh-display); font-size: 22px; font-weight: 700; color: var(--uh-ink); margin: 0 0 8px; }
.uh-rates-list { list-style: none; margin: 0; padding: 0; }
.uh-rates-list li {
    display: flex; justify-content: space-between; align-items: baseline; gap: 16px;
    padding: 16px 0; border-bottom: 1px solid var(--uh-line);
}
.uh-rates-list li span { font-size: 15px; line-height: 1.45; color: var(--uh-ink-soft); }
.uh-rates-list li strong { display: block; font-size: 17px; color: var(--uh-ink); margin-bottom: 2px; }
.uh-rates-list li b { flex: 0 0 auto; font-family: var(--uh-display); font-size: 18px; font-weight: 700; color: var(--uh-ink); white-space: nowrap; font-variant-numeric: tabular-nums; }
.uh-rates-note { font-size: 14.5px; line-height: 1.55; color: var(--uh-ink-soft); margin: 14px 0 0; }
@media (min-width: 900px) { .uh-rates { margin-left: 0; } }

/* ---------- Google reviews ---------- */
.uh-rev-head { display: flex; flex-wrap: wrap; align-items: baseline; justify-content: space-between; gap: 4px 24px; margin-bottom: 24px; }
.uh-rev-head .uh-h2 { margin: 0; }
.uh-rev { display: grid; grid-template-columns: 1fr; gap: 14px; }
.uh-rev-card { margin: 0; padding: 24px 22px; background: var(--uh-alt); border-radius: var(--uh-radius-sm); display: flex; flex-direction: column; gap: 12px; }
.uh-rev-stars { color: #d9900f; letter-spacing: 2px; font-size: 15px; }
.uh-rev-card blockquote { margin: 0; font-size: 17px; line-height: 1.55; color: var(--uh-ink); text-wrap: pretty; }
.uh-rev-card figcaption { margin-top: auto; font-size: 14px; font-weight: 600; color: var(--uh-ink-soft); }
@media (min-width: 900px) { .uh-rev { grid-template-columns: repeat(3, 1fr); gap: 18px; } }